"They have always been very creative at designing research methodologies. I would highly recommend them to any new client"
Sue Thomas, Prudential
"We found Dave and Claire to be a breath of fresh air in the area of financial services research - prepared to challenge the brief and client assumptions, and with an excellent understanding of the market context. They are flexible and easy to work with, and are professional presenters who have a mastery of the research findings but do not overwhelm the audience with technical detail. We have no hesitation in recommending Strictly Financial to other organisations wanting to truly understand their customer market context and unlock the potential in their brand"
Jo Kearins, Head of Communications and Marketing, IAG UK
For many people the events of 2008 were an eye opener as to just how shortsighted, greedy and incompetent the banks were capable of being. Those same people might have expected the behaviour of the banks to improve following the PR disaster (not to mention economic disaster) their cowboy behaviour precipitated … but the bad press just keeps coming. Read more
Equality at the expense of fairness?
From December 21st 2012 insurance providers will no longer be able to discriminate between genders when setting prices. Fair play, or a victory of politics over common sense? Read more
Strictly Financial is a qualitative research agency specialising in the financial services sector. Run by Claire Labrum and Dave Skelsey, the company offers high quality, insightful and actionable research to a range of clients by designing custom made research programmes that take account of the business problem, market issues and research practicalities.